A. Yes C downstream suppliers have the most power in the chain
B. Yes C customer perception is derived from the supplier’s inputs and specification
C. No C customer perception is influenced by other functions such as marketing
D. No C a downstream supplier has no control over quality at all
Explanation:
A downstream supplier influences most aspects of quality but not customer perception, which is shaped by marketing and brand functions.
Short cited term: “except customer perception, influenced by marketing” (L5M7 Study Guide, p. 30).
Reference: CIPS L5M7 Study Guide, p. 30.