Your product is used by businesses of various sizes. A very large company, that is interested in your product, would like a set of features implemented if they were to purchase your product. As a customer, this company would significantly increase your revenue. They also tell you that the features would improve your product and would win more customers. The requested features will be expensive and require extensive redesign. Also, you have not heard any similar feedback from any other customers or leads.
What is the most appropriate action? (choose the best answer)
A. Create experiments to better understand their needs and possible alternatives.
B. Implement the features in line with the request as they are an influential customer.
C. Devise workarounds that will satisfy their request without needing a product redesign.
D. Perform market research to evaluate the demand for the features within the broader market.
Explanation:
Forming a hypothesis for improvement, Running your experiments, Inspecting your results. Adapting
your goals or your approach based on what you learned. Run experiments that involve forming hypotheses that are intended to advance the organization toward their current Intermediate Goal. As they run these experiments and gather results, they use the evidence they obtain to evaluate their goals and determine their next steps to advance toward these goals.
